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Value Forward Communication
How to Sell to Management - Become a peer in the boardroom, instead of a vendor waiting in the hallway!®

The foundation of Paul's international best selling book Value Forward Selling this presentation shows how to increase your team’s peak performance and position your corporate value in front of you, bypassing being pulled into commodity and being compared to your competitors. Through the use of unique language, experiential communication methods and psychological ROI, audience members learn how to increase their sales success, penetrate the no talk zone of management to force prospects to see them as a business peer and strategic advisor.

Your Audience Will Learn

  • How to create business value that is three dimensional
  • The four main reasons why prospects buy and how to use this information as a selling tool
  • How to create specific prospect language that makes you sound like a peer, not a vendor
  • How to use consequence management as a sales tool that forces prospects to take action steps to buy

The Benefits Your Audience Will Receive

  • Increased individual and team sales success
  • Increased value communication with new prospects and existing customers
  • Create business value that prospects believe
  • Understand how to reposition your firm so it is seen as strategic advisor, not as a vendor in commodity
  • Increased sales success selling different industry verticals

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Sales Management Power Strategies: Building a replicable and scalable revenue capture machine

Managing the sales process and sales team members is a complex, stress driven environment. Sales team success can be increased by managing your department through premeditated business metrics and communication approach where you use a planned performance model that treats management goals and your sales team member’s personal goals as one.

Your Audience Will Learn

  • The 8 most common types of salespeople and how to how to hire based on your company's business model
  • The top 15 sales metrics you need to use to manage their sales team more effectively
  • The top ten sales interview questions – you must ask that most people don't
  • How to calculate lost sales analysis for your sales teams

The Benefits Your Audience Will Receive

  • Increased sales team performance and manage sales manager stress
  • Be able to hire salespeople who sell
  • Reduce your new sales member hiring costs
  • Manage your sales team by logic not emotion
  • Increase sales territory effectiveness and production

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CEO Power Strategies: Strategy Is Important; Execution is Better!

Driving company performance requires a fine balance between understanding how to grow your business; managing potential business growth bottlenecks and staffing your team with associates who share your goals.

Through this session, Paul outlines key action steps CEO’s, business founders and senior management principals can take immediately to increase their business success.

Your Audience Will Learn

  • The top six business models you can use to grow your company successfully
  • How to prototype your business market opportunities to increase revenue capture success
  • Why strategy without execution is wasted thought
  • How to use the Alliance Partner Collectives to roll-up corporate revenue

The Benefits Your Audience Will Receive

  • Reduced operational costs by making business decisions based on logic not emotion
  • Be able to invest capital in productive assets that increase corporate success
  • Be able to use strategic partners as successful business driver tools
  • Understand why most management teams fail and how to bypass these action steps

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All topics can be customized to your business and event objectives.

About Paul DiModica

 
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